# Brand Asset

Consistency is the key to successful branding. The brand image depends on how the company is presented. Brand guidelines help companies to stay consistent across different channels by following a certain set of rules and visual guidelines. With these standards and rules, it will be easier to maintain the brand image independent of who uses the visual assets. The brand guidelines include general information about the company logo, its usage, color variations, and typography.

**CE.FI LOGO in JPG**

<div><figure><img src="/files/m1NZVBoMRgWGjMDrcNig" alt="" width="375"><figcaption></figcaption></figure> <figure><img src="/files/KkGnEnpsFxPaEoHZvvzE" alt="" width="375"><figcaption></figcaption></figure></div>

<div><figure><img src="/files/YQhZWHiAKOtcVHoee3q9" alt="" width="375"><figcaption></figcaption></figure> <figure><img src="/files/pCH5bOQJZIW9z1p3szrL" alt="" width="375"><figcaption></figcaption></figure></div>

**CE.FI LOGO in PNG**

<div><figure><img src="/files/6CW12zLTeaAL71oiGMXZ" alt="" width="250"><figcaption></figcaption></figure> <figure><img src="/files/zSNgYQarYfWXnQMjrV4N" alt="" width="250"><figcaption></figcaption></figure></div>

<div><figure><img src="/files/HRPjmjikC7KlpqJNaDwQ" alt="" width="250"><figcaption></figcaption></figure> <figure><img src="/files/0bTARUe0H5pmLEA3uGsh" alt="" width="250"><figcaption></figcaption></figure></div>


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